NewAgers: The Real Niggers (Who Can't Figure It Out)

“Coeliacs make up only one in 100 of the population, while one in five of us is buying gluten-free products. Surveys of US consumers show that, of these, only five per cent are buying to combat coeliac disease, with the vast majority citing their reasons as 'digestive health', 'nutritional value' and 'to help me lose weight'. People have been eating bread since biblical times without reporting adverse effects.”