"The good news: They exceeded their fundraising target by 2,700 percent. The bad news: They totally wussed out by tossing 'probably' in the slogan. The worst news: They couldn’t think of anything better to do with £135,000 than buy dopey ads on the side of a bus."-- Allah Pundit, getting to the pink, red and yellow Richard Dawkins and Co. before TMR did (but coming to exactly the same sad conclusions) on Hot Air.
Really - if those English twits had donated even a bit of that money to TMR the whole world would be different now. TMR figues they just want publicity, because this sure isn't helping,...nor are they making way (or a way) for anybody else.
They ain't even trying,...the losers.
They had to add the "probably" clause because otherwise the ad agency couldn't run the ad:
ReplyDeletehttp://www.nytimes.com/2009/01/07/world/europe/07london.html?scp=1&sq=atheism%20bus&st=cse
So definitely weaker from a marketing angle, but still close to many forms of Atheism which view non-belief as more of an inductive (if overwhelming) conclusion.