"This isn't,...worthy of serious discussion, even as kooky fun. It might sound harmless, but it feeds stereotypes of crazy and reckless boffins who know everything about nothing and nothing about everything, and encourages the contemptible but widespread view that scientists are not to be trusted. It is of a piece with other media-led panics in which expert opinion has been ignored, from the MMR vaccine to GM crops. In short, it's demeaning to science, and insulting to scientists."
-- Mark Henderson, science editor, on the stupidity of the NewAge press - and the harm it causes - in the Times Online.